An introduction to service design for community-based health innovation

MAP Evaluation Series

About the Workshop

This workshop introduced the concept and practice of community-based health innovation with a focus on service design, and contrasted service design with conventional approaches to implementation science that are often used in health care. It included an overview of service design practice along with case examples, and presented an understanding of how service design can be approached from a social justice perspective. Practical approaches to using a service design approach in community-based health care were also presented.

Health innovation refers to a set of concepts and approaches focused on creating, maintaining and restoring health. The concepts and methods of innovation have been increasingly used to improve the delivery of community-based services. Community-based approaches to health innovation are becoming increasingly common as the urgency of re-thinking community-based service delivery becomes clearer.

Service design refers to a human-centred approach to building services that are efficient, desirable, and usable in particular contexts. Service design differs from conventional approaches to implementation science in that it emphasizes the development of services that are meaningful to those who participate in delivering and receiving those services. This approach is innovative in applying the concepts and practice of design thinking to health care.


Jay Shaw, Scientist (Women’s College Hospital); Research Director of Artificial Intelligence, Ethics & Health (University of Toronto Joint Centre for Bioethics)

Zayna Khayat, Future Strategist, SE Health

Alexis Wise, Founder of THIS IS … Consulting services and SE Health, Housing for Health Fellow

Paolo Korre, Service Designer

Dara Gordon, PhD Student (University of Toronto) and Research Coordinator (Women’s College Hospital)

Joseph Donia, PhD Student (University of Toronto) and Research Assistant (Women’ College Hospital)

About the MAP Evaluation Series

Our Evaluation Series aims to build on our core principles – street-level solutions, policy impact, training and community partnership – to build evaluation capacity. We convene community agencies and researchers around the country interested in learning about different evaluation and developing evaluation skills.

All sessions are facilitated by individuals with academic and applied evaluation expertise, and are available free-of-charge via Zoom.

If you’d like to learn about future Evaluation Series workshops, please join our mailing list by writing to

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February 18, 2021

12:00 pm - 1:30 pm

This was a virtual event.